We were at the studio of Big Active last week to meet with Will Sweeney and Mat Maitland. The two designers recently finished work on different elements of the new album campaign for Belgian band Das Pop. Mat created the artwork for the band’s album The Game and Will has made the animated video for the first single.
You can read the full story behind the projects in the next issue of Grafik (out 19 May), but meanwhile here’s a look at Will’s excellent video game-inspired animated adventure for Das Pop. He’s also given us a peek at the sketches from the story board he made for the animation.
You’ll find more of Will’s process imagery in the magazine, along with Mat’s album artwork and the work-in-progress designs that didn’t quite make the final cut.